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This web site states the following, "Allure Free You Body and Mind." We noticed that the web site said " Hello and Welcome to Allure Free You Body and Mind." It also said " My name is Dawn, and I wanted to thank you for taking the time to visit my site! Hopefully youll learn about me and the services I provide. Im a very skilled and talented bodyworker who can combine a range of techniques and levels of pressure to ensure you have an out of this world experience that leaves you relaxed and ready to take on the world. Body Manipulation and Relaxation Sessions." The header had massage as the highest ranking optimized keyword. It is followed by full body, esalen, and swedish massage which isn't as ranked as highly as massage. The next words allurefbm.com uses is deep tissue. relaxation massage was included and could not be seen by search crawlers.